Our investment philosophy is based on more than 40 years experience studying the financial markets.  Our investment approach (or process) is based on timeless economic principles and shaped by the leading investment minds of our time.

  In general, we manage four types of portfolios for clients:  Preservation, Income, Balanced, and Growth - each with a progressively larger expected return and greater degree of volatility.  Great care is taken to understand a client's investment risk-tolerance with the purpose of generating long-lasting income and/or long-term wealth.

   Portfolios will consist of a diversified set of investments spanning various asset classes, security types, styles, markets, and sectors.  This would include, but not be limited to the following:  mutual funds, ETFs (exchange traded funds), separately managed accounts, stocks, bonds, certificates of deposits, master limited partnerships, and other alternative investments.

   Portfolios and investments are constantly monitored.  For clients with taxable accounts, special consideration is given to tax-efficiency.  This may include favoring tax-efficient investments such as index funds, ETFs, and municipal bonds.  It may also include tax-management strategies such as asset location and tax-loss harvesting.  Portfolios are rebalanced or reallocated as market conditions change and investment opportunities arise.

   We recognize that bull markets are conducive to buy and indefinite hold strategies, while bear market conditions often suggest capturing gains more quickly.

 

Just Plans Etc., 1399 Ygnacio Valley Rd., Ste. #24, Walnut Creek, CA 94598          Tel:  925.988.0330     Contact Us
 

 

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